Customized Branding

 

ABOUT BRNY

Brian Rosenberg is the founder and president of BRNY, an all-in-one hospitality brand impact and marketing company, currently the leading firm of its kind on Long Island. Although Mr. Rosenberg began this venture as Brian Rosenberg Productions back in 1984 as a part-time venture, he is now devoting all of his time and effort into BRNY. At present, the company’s clientele list includes a number of New York’s most celebrated restaurants, catering venues and hotels.

Over the course of 25 years, Mr. Rosenberg achieved a reputation in New York’s hospitality industry as one of its foremost experts. He was employed by the prominent Garden City Hotel - Long Island’s leading luxury hotel - from 1990-2007, during which time Mr. Rosenberg’s titles included Managing Director of Food & Beverage, Vice President of Special Projects, Vice President of Operations, and finally, Vice President of Sales & Marketing. In each of these capacities, Rosenberg was called upon by ownership to bring to life their evolving vision of the property’s entertainment assets, fine dining establishments, and catering and sales departments, respectively; each of which he successfully achieved with historically unmatched results. Mr. Rosenberg was credited with being at the core of achieving an unsurpassed $32 million in annual revenue for the property. His accomplishments at the hotel also included supervision of a multi-million-dollar renovation of the property’s grand lobby and two upscale restaurants. Subsequently, the new restaurants were then marketed and rebranded by Rosenberg, both of which were enormously successful and met with previously unparalleled critical acclaim from both Zagat and the New York Times, among many others.

Additionally, Mr. Rosenberg served as general manager and promoter of the hotel’s former nightclub for over 16 years. Most notably, he was responsible for the progressive rebranding and marketing of the venue, which he continued to revitalize over the years keeping in line with modern nightlife trends. From its inception as Club G in 1990, to its final incarnation, Posh Ultralounge, which closed in 2007, the nightclub was regarded as the most popular nightlife experience on Long Island. Rosenberg’s high-profile A-list parties, such as those featuring the casts of The Sopranos and Sex and the City, helped to keep the venue competing with the top nightclubs in the New York Metropolitan area.

Prior to 1990, Rosenberg promoted nightclubs and concerts in every genre of music - from rock to hip-hop and dance music – in and around the New York City nightlife scene, building himself a solid resume of success with many iconic nightclubs, such as the famed Studio 54. Some of his most notable concert events included the talent of such industry legends as Bon Jovi, Madonna and LL Cool J.

As of 2013 BRNY partnered with Live Nation, the country’s biggest concert event company.  BRNY began producing concerts all over the Northeast including venues such as Westbury Music Fair on Long Island, Wellmont Theater in New Jersey, Tower Theaters in Philadelphia, and Paramount in Huntington, Long Island.  The future includes Jones Beach Theater and Radio City Music Hall.

In 2013 BRNY also entered the political arena.  BRNY successfully executed Nassau County’s Executive, Ed Mangano’s reelection campaign.  The campaign was such a success he beat his opponent by record numbers.  Newsday was quoted as saying, “Mangano won by a landslide due to having the better message.”